Craft Authoring Changes

Developed motion graphics to explain important product changes.


The upcoming Craft CMS 3.7 release would change a user-facing workflow with a notably bumpy history, and very careful improvements needed to be conveyed as clearly as possible to developers and content authors.

Steps Taken

  • Developed a proof of concept for incorporating simple motion graphics into any Knowledge Base article.
  • Led design and production of motion graphics from Figma comps to rendered Apple Motion output.
  • Developed and launched a custom Vimeo player for Knowledge Base articles.
  • Published the final article with its supporting animations.


The resulting article visually demonstrated the new changes, received positive community feedback, contributed to a smooth rollout, and added a new feature for Knowledge Base articles that could be leveraged again in the future.

The first of six brief animations that automatically play as you scroll past them.